For Sale by Owner

Each year a small army of home sellers throw caution to the wind and “go it alone” – without the assistance of a licensed real estate professional.

This group of risk-takers venture into the land of pricing, marketing, screening, scheduling, showing and paperwork, with the goal of saving some money.  It’s often an experience they find less than rewarding.

With the complexity and legal requirements for real estate transactions increasingly on the rise, it’s smart to work with a REALTOR® who is thoroughly trained and educated in the process.

REALTORS® are real estate professionals who are experts in marketing and negotiation. REALTORS® can help a seller set a realistic price and ensure the proper paperwork and various disclosures and inspections are handled correctly. REALTORS® know best how to prepare a home and maximize value, provide broader exposure to the market and are more likely to generate multiple bids than a seller on their own.

In addition, REALTORS® are experts in attracting qualified buyers. A professional can show a home more objectively than can a seller who may be emotionally attached to the home, and who might become unnerved by prospective buyers’ critical comments. A REALTOR® also checks the financial capability and bona fides of buyers before allowing them onto a seller’s property.

Plus, sellers who use a real estate professional make 16 percent more on the sale of their home than do sellers who go it alone. Unrepresented sellers often do not understand the intricacy, range and timing of tasks they will have to perform if they don’t use a professional.

If you’re looking for a way to cut costs and time when it comes to buying/selling real estate, contact a REALTOR® to represent you.  They know the inventory, the neighborhood and how to spot developing problems within a transaction.  Not only that, but they have access to multiple listing networks and marketing methods that a “For Sale By Owner” seller will not have.